Our Social Impact – ADJOAA
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Our Social Impact

We believe ‘‘education is the most powerful weapon which you can use to change the world’’ and want to support education, skills training and job creation across the continent of Africa through the work we do with our impact driven company, ADJOAA.

Consistent with this principle, we will invest 1%  of our company’s profits to support mentoring,  education and skills training for young people in select countries in partnerships with the designers, artists and communities we work with, to support:   

  • green initiatives such as tree-planting to off-set our carbon footprint
  • mentoring programmes to empower young Africans to engage in their communities.
  • exchange  work-experience programme talented fashion and design graduates with ADJOAA and some of our participating designers.
  • literacy education in parts of Africa through mobile libraries and book club initiatives within selected schools and communities in the countries of the participating designers.

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