When it comes to bags, we love talking about pieces that aren’t just functional, but also tell stories of craft, heritage, and modern design.

ADJOAA has curated some of the continent’s most exciting brands that deliver on all fronts, from minimalist to bold statements or artsy bags. 

From Ghana to South Africa to Senegal, these 10 bag designers are reimagining what it means to carry African style on your shoulder, arm, or back. Let’s dive in! 

1. 21 Wool Street

South Africa’s 21 Wool Street is where luxury meets sustainability. Known for their meticulous use of natural fibers and leather, this brand creates bags that feel earthy yet polished. 

Each piece is handmade, often with textures that nod to African landscapes—think woven finishes, warm tones, and timeless shapes. They balance functionality with elegance, making them the kind of bags you’ll want to use daily but treasure for years. 

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2. AAKS

Ghanaian brand AAKS has practically redefined African basket bags for the global fashion scene. 

Founded by Akosua Afriyie-Kumi, the brand uses raffia woven by women in Northern Ghana to create vibrant, colourful pieces that are both contemporary and deeply rooted in tradition. 

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The craftsmanship is impeccable, and the playful colour combinations mean no two bags feel the same. AAKS is all about empowering local artisans while delivering bags that brighten any outfit.

3. Vanhu Vamwe

Zimbabwe’s Vanhu Vamwe takes a minimalist yet bold approach. Their bags are structured, architectural, and often feature geometric silhouettes that feel almost sculptural. 

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The brand focuses on sustainability, using ethically sourced leather and timeless designs that step away from fast fashion. 

Owning a Vanhu Vamwe piece feels like owning a wearable work of art—something that transcends trends while still making a powerful style statement.

4. Mairachamp

Nigeria’s Mairachamp brings a strikingly artistic touch to handbags. Their pieces balance bold creativity with everyday wearability, often showcasing daring shapes and eye-catching details that feel more like design statements than simple accessories.

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The brand champions individuality, crafting pieces that give you the confidence to stand out without ever compromising practicality.

5. Qreenade

There’s a quiet confidence that comes with carrying a Qreenade bag. The brand plays with shape and form in ways that feel both modern and familiar—sleek edges softened by thoughtful curves, colour choices that whisper instead of shout.

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Each design is made for movement and individuality, a reflection of African artistry that knows when to be bold and when to be subtle.

6. Seki

Seki  captures the beauty of simplicity with an artist’s precision. Every bag reflects meticulous attention to detail, from the perfectly cut leather to the seamless stitching that gives each piece its quiet strength.

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The brand’s aesthetic is timeless and understated yet deeply expressive, designed for those who appreciate form, function, and subtle sophistication. Seki’s collections prove that true luxury lies not in excess but in craftsmanship that speaks for itself.

7. O’Eclat

O’Eclat stands out for its refined craftsmanship and effortlessly chic designs. Each bag is handmade from premium locally sourced leather, blending traditional skill with modern minimalism. 

The result is an elevated everyday accessory—functional, beautiful, and unmistakably elegant.

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8. Voahary

Madagascar’s Voahary is where nature meets luxury.

 Handcrafted from raffia, wild silk, and natural dyes, their bags embody the island’s rich artisanal heritage while embracing a modern, eco-chic aesthetic. 

Each piece feels organic yet refined, carrying the soul of Malagasy craftsmanship in silhouettes that are both functional and elegant.

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9. Marté Egele

Marté Egele’s bags embody that perfect blend of playfulness and polish — contemporary silhouettes infused with a touch of Nigerian artistry. 

Each piece is designed to be both functional and expressive, featuring structured shapes, vibrant colour palettes, and intricate detailing that pay homage to traditional craft. 

It’s fashion with joy stitched into every seam — a reminder that luxury can be both lighthearted and deeply rooted in culture.

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10. Juweel

Ghana’s Juweel takes luxury to a new level with bags that feel bold yet refined. Expect rich textures, unique hardware, and silhouettes that command attention. 

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The brand experiments with shapes—some classic, others more avant-garde—making each piece an instant conversation starter. 

Juweel’s work reflects the confidence and creativity of the Ghanaian fashion scene, appealing to those who want a bag that feels both distinctive and high-end.

Bag It Up with ADJOAA

Africa’s bag scene is thriving, and these 10 brands are proof that the continent has no shortage of creativity and craftsmanship. 

And with ADJOAA making these treasures accessible to a global audience, you can add a piece of Africa’s design brilliance to your own collection—whether you’re into minimalism, statement pieces, or timeless classics. Because a bag isn’t just something you carry—it’s something that carries you.