Collections – ADJOAA
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Collections

1st Day of Summer

It's the longest day of the year for those in the global north. ADJOAA has you covered for this summer solstice with clothing that allows your skin to breathe, sandals that show off your pedi, and body oil that keeps your melanin glistening.

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AAKS

AAKS creates sustainable woven raffia bags, handcrafted by women in Ghana. AAKS was founded by Akosua Afriyie-Kumi in 2014, with a desire to introduce the world to her favourite weaving techniques of Ghana, and to create sustainable jobs within Africa. Marrying high levels of detail, quality craftsmanship and bright colours with ethical design and production processes, AAKS celebrates traditional Ghanaian design through its unique collections.

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Abiola Olusola

Nigeria-based Abiola Olusola creates contemporary womenswear with traditional Yoruba fabrics. Founded in 2017 by the label’s eponymous designer, Abiola Olusola’s designs are crafted with care in Lagos with local craftsmen and women. With a less is more approach to design and production, sustainability and waste management is a strong, ongoing commitment for the brand. Expect elegant, effortless pieces with clean lines, modern silhouettes, and playful prints, blending African heritage with timeless elegance.

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Accessories

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Accessories (Ayo)

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Accessories (Egungun)

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Accessories_

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AJABENG

AJABENG is a Ghanaian unisex brand birthed at the intersection of minimalism and contemporary African art and culture. AJABENG made its international runway debut at Arise Fashion Week 2020 to much critical acclaim. The creative director of Ajabeng is Travis Obeng- Casper.

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Anne's Apothecary

Anne's Apothecary is an eco-friendly, plant-based skincare brand that uses carefully and sustainably sourced ingredients for a guilt-free beauty experience.  The founder, Anne Anne Suinner-Lawoyin began this journey as a therapeutic outlet following the loss of her mother to cancer.

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Aristide Loua || Kente Gentlemen

Aristide Loua was born in western Côte d'Ivoire, in the village of Gadouan. His mother says that she gave birth to him with the help of her sisters - in a natural way and with the means at hand, behind her terracotta kitchen. Two years later, Loua’s 100% Bété family moved to the far North, to Korhogo, where they lived for 7 years.

The family later relocated to Dikodougou before settling in Yopougon, Abidjan. In late June 2005, Aristide’s family uprooted to New Delhi, India. As a teen, he later settled alone in Pondicherry, where he spent the last two years of high school. After receiving his baccalaureate, Loua took a sabbatical year, then moved to Utah and subsequently, New York to continue his studies in mathematics and actuarial sciences. After traversing the globe, Aristide returned home in 2015 to reconnect with his roots and actively commenced Kente Gentlemen.

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Atto Tetteh

Atto Tetteh is a Ghanaian luxury menswear brand that sets to tell the story of Africa in a way that is yet to be told. Atto Tetteh’s designs make statements with solid colours, and African cultural heritage which provides people with quality and trendy pieces. The pieces are made with carefully selected fabrics, which have been paid immense attention. The construction of the garments are done in a way that makes everyone stand out and look classy.

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Australia

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Beauty & Grooming

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Beauty & Grooming

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Beauty 101

Nuong Faalong is a Ghanaian Journalist, Entrepreneur and Gender Activist.

For many people across the world, skincare is synonymous with skin lightening. This leads to the use of harsh, toxic products that only serve to damage skin. Nuong is on a mission to break that notion using Raw Organic Shea Butter from her hometown in Northern Ghana to produce products that are natural, ethical and affordable!

Beauty 101 is a result of that journey. Harnessing the rich and healing power of Raw Shea Butter from Northern Ghana and other Botanicals into wholesome, nourishing products for all skin types.

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Beauty&grooming_Homepage

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Best Sellers

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BLOKE

BLOKE is a genderless artisanal label introducing a distinct notion of luxury by bridging contemporary design with an handcrafted approach, enveloped with an undertone of consciousness. Founded by Faith Oluwajimi in 2015, to create well thought out garments and objects for its performative function and collectible purpose. At BLOKE, we continually explore the possibilities for the creation of ethically made garments with impeccable attention to textile fabrication, and craftsmanship.

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Bohten

Bohten is an eyewear company in pursuit of the perfect fit for black faces. Our mission is to optimize the eye care experience for the underserved.

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BOYEDOE

Boyedoe is an afro-luxurious brand that blends African heritage with ethical elegance. It was founded by David Kusi Boye-Doe, who is the Creative Director.

Boyedoe is deeply rooted in deconstruction and reconstruction, we envision a world of beauty by being a collider of ideas, intuition and invention.

The garments are created around the themes of Sun-sum (spirit), Sustainability and Sophistication; all wrapped up in the simple notion of timelessness.

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Chalé Socks

Chalé Socks is a Ghanaian brand offering culturally inspired socks, telling stories of strong African heritage. As we are Inspired by the creative exploits of the people of Agotime-Kpetoe, we are equally moved by the stories and struggles of the community and others alike.

The story of Chalé Socks is woven together with the Kente weaving people of Agotime Kpetoe. Growing up, we observed craftsmen and women weave intricate Kente patterns from methods passed down by their forefathers. Absorbed into the cultural symbolism, the patterns, the colours, and the ever so thoughtful design process.

With OneChalé, we commit to give a pair of shoes (Chalé Shoes) to an underprivileged child, for every pair of Chalé Socks purchased. Join our cause, we are all OneChalé!

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CHIIP O NEAL

CHIIP O NEAL is a Ghanaian based contemporary unisex yet culturally versatile & conscious brand founded in 2019 by David Neal Dodoo. This story telling brand is transparently sustainable in accomplishing a mission of upcycling materials & fabrics in its design process & aesthetic direction. CHIIP produces inspiring soulful & valuable functional pieces for all walks of life that reflects the wearers state of mind, emotions and personality. C//O is about being positive, sharing cultural values & leaving a transcending conscious impact where one is present.


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Clara & Violet

Clara & Violet is an African heritage brand that is for the bold, sophisticated and fashion conscious woman. The accessories are designed in London with colourful fabrics which are handmade in Africa. It was founded by Chinyelum Davidson, and her ultimate goal is to see more people wearing fashion made in and inspired by Africa.


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Cleanser

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Coats and Jackets

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Côte d’Ivoire

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Cute-Saint

 is a sustainable African contemporary fashion brand based in Lagos, Nigeria. It was founded in 2019 by fashion editor and Celebrity fashion Stylist, Muftau Femi Ajose. It is aimed at telling the much ignored African stories and narratives through its craft and bridging the gap between “luxury and affordability”.

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Cute-Saint Giveaways

To enter:

  1. Like this post
  2. Follow @adjoaa_market and @cutesaint.ng
  3. Click the link in our bio to enter for a chance to win this product
  4. Comment and tag as many friends as you like
  5. Get an extra entry by sharing this post in your story

 

*The winner will be randomly selected and announced via IG live by me and the ADJOAA team. The Giveaway ends 6.40pm GMT 19th April.

*West African residents only

*24+ only

*The competition is in no way sponsored, endorsed or administered by, or associated, with Instagram

Note: Please confirm your email to validate your sign up

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Duaba Serwa

 Duaba Serwa is a Ghanian brand which constructs innovative designs, using textures, and structures that boldly and  effortlessly cater for the beauty of a woman who understands style and elegance. The garment pieces created are reinforced by a bold palette of colors and fine materials that are woven in different patterns and sizes. Duaba Serwa is a movement that is characterised by modern influences and contemporary sensibilities.It was founded by Nelly Hagan- Deegbe in  and has been featured on CNN and Vogue events in Italy.

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Edible Butters

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Edible Oils

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EID AI-FITR EDIT

Ramadan & Eid Festival Celebrations 2022 - Latest Ramadan & Eid Dresses, Special Offers for Men, Women & Kids

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